CALVIN KLEIN, INC. ANNOUNCES THE FALL /WINTER 2018 CALVIN KLEIN UNDERWEAR AND CALVIN KLEIN JEANS GLOBAL ADVERTISING CAMPAIGN
Trilogy Ltd Malta are delighted to give us a sneak preview of the Calvin Klein global
campaign for underwear, conceived in partnership with Lloyd & Co. It was shot by
photographer Willy Vanderperre and videographer Shane Sigler in Oakland, California,
in March this year.
The multi-media campaign stars Kim Kardashian West, Khloé Kardashian, Kourtney
Kardashian, Kendall Jenner and Kylie Jenner.
This shoot shows Kylie post pregnancy, instead of posing with a giant quilt, as can be
seen in the earlier campaign when she was keeping her pregnancy secret
Kylie gave birth to Stormi on February 1, a month before Khloé gave birth to True in April.
The campaign, featuring black & white imagery, will debut globally across digital, in-store
and out of home channels beginning August 1st, 2018
The second installment of the siblings’ CALVIN KLEIN campaign continues the journey of
the globally recognized #MYCALVINS movement. The audience is encouraged to
participate by demonstrating what family means to them, using Join Our Family
#MYCALVINS on social media, as well as uploading images to the live gallery
Calvin Klein Jeans is the casual expression of a modern designer lifestyle. It is rooted in
denim and is famous for its unique details and innovative treatments, as well for its bold,
sexy advertising campaigns. Calvin Klein Underwear is also the world’s leading designer
underwear brand for men and women. It is known across the globe for its cutting-edge
products and ground breaking visuals as well as consistently delivering superior fit and
quality.
For further information or to get your new Calvins, head to
Calvin Klein, The Point Shopping Centre, Sliema
Tel. 00356 2010 0713.
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Copyright: Temple Concierge Ltd
Content Supplied by: TEMPLE Team
Images Copyright: © 2018 Willy Vanderperre
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